Agency: Draftfcb | Client: Prismacolor | Role: Art Direction, Design
Flash Animation Insert
This was a very simple but fun animation that I concepted & designed to help promote the release of a new double ended marker from Primacolor. While I didn't illustrate the 80's punk rocker woman, I did concept the movement, designed the layout and drew the thick to thin marker strokes using the actual marker. I wanted any artist seeing this ad to immediately recognize that the artwork felt real and identifiable with their art school experience. i wish I would have requested the swf file but I can't find it, so I have a feeling that I forgot to ask.